Sunday, July 23, 2006

Carol's Nightstand 2: The Power of Snap Judgments

I took Malcolm Gladwell's Blink: The Power of Thinking Without Thinking with me to the Cape, and it's amazing how this little, easy-to-read book has done a number on my consciousness.

Now, the SSP has been trying to get Gladwell to keynote at a meeting for at least 3 years, and it seems everyone has already read this book but me. Now I see why. With examples from art history to speed dating, from police work to food tasting, Gladwell uses scientific research to explore the way we make snap decisions, some of which are remarkably astute, and some of which are tragically wrong.

Next in the stack: Gladwell's The Tipping Point: How Little Things Can Make a Big Difference.

No comments: